Search Marketing Proposal

Main goals to create a unique SEO site on the Industry:

1. Create a direct interaction between content and all the rankings your company needs.
2. Combine news, articles and content to create an Integration of SEO in the corporate information of the Site.
3. Apply new standards and strategies attained from Google and Yahoo inside info to the linking, affiliate and advertising strategy.

Our proposal is divided in two phases: Search Engine Optimization and Web Marketing Integration

An effective and proven process for SEO would be established

1- Industry Study:

A brief research of tendencies, vocabulary, main competitors from the specific industry is done.

2- Keyword Research:

The main keywords are selected for the site. A research is conducted of what are our customers are searching online to find companies related to ours.

3- Site Structure:

The website needs a Search Engine friendly design and structure. A set of standard specifications will be applied to the site to make it more valuable for the Search Engines.

4- Site Content:

This is one of the most important factors for the Optimization of sites. There must be a complete concordance of keywords and content on the site. Initially the current content will be optimized and later the content will be increased as to maximize keyword density.

5- Site Metatags:

Creation of “Search Engine Targeted” embedded html codes to describe the content pages of the site.

6- Search Engine Submission

The site will be sent for automatic or manual revisions from the most important Search Engines and Directories.

Note: ***Organic listing results will be seen 3-6 months after the start of the project***

1- Link Exchange Program:

Establish a direct relation between the Links Exchange Program and the SEO strategy.

2- Affiliate Program:

Adapt the Affiliate Program through necessary changes to improve SEO rankings.

3-Advertising Program:

Make necessary changes to current advertisement program to improve SEO rankings.

4- Text link advertisement:

Acquire strategic text links to improve rankings.

Budget Proposal

There are two alternatives to our proposal:

1. We provide consulting on how to make the changes, guidance and supervision through the process.
2. We provide consulting on how to make the changes, guidance of the process, and implement the complete proposal for your company.

In both cases there is a setup stage, that lasts 30 to 45 days, were the following is implemented:

1. Industry Study
2. Keyword Research
3. Site Structure
4. Site Content (current content)
5. Site Metatags

After this first stage is finished, the second stage initiates with the rest of the plan proposed, in an ongoing basis.